FOR IMMEDIATE RELEASE
MEDIA CONTACT: Lauren St. Clair (207) 699-2360, Aura360
NEW YORK, NY: December 15, 2010 --- The 43rd running of the Tecate SCORE Baja 1000 will be broadcast on the NBC network as a featured special broadcast of the World of Adventure Sports series on December 19th at 3:00 p.m. ET/12:00 p.m. PT.
In a year when the course spanned the entire Baja peninsula and dreams were made and broken across all 1000 plus miles, few teams would emerge unscathed as the Tecate SCORE Baja 1000 once again proved itself as one of the most grueling challenges in all of motorsports. The World of Adventure Sports will go behind the scenes of the granddaddy of all desert races with highlights from the motorcycle, trophy truck and other classes. Complete with stunning aerial footage and epic point to point coverage WOAS promises to take viewers on the ride of their lives at the 2010 Tecate SCORE Baja 1000.
In 2011 the broadcast will also be distributed on ESPN International and Outdoor Channel. Additionally the official DVD of the race with extensive bonus features will be available for purchase shortly after the broadcast at www.bajaunlimited.com.
For video clips from the 2010 Tecate SCORE Baja 1000, official SCORE merchandise and DVDs of past broadcasts be sure to visit www.thebajaunlimited.com and become a fan of the BajaUnlimited on Facebook.
Aura360 specializes in animating client brands through innovative event and media properties and related marketing ventures. Aura360’s services are structured into three operating units; Ownership & Ventures, Client Property Development & Management, and Productions. Allied business 360 Productions provides global video production services.
To learn more, please visit aura360.com or 360Productionsgroup.com
SCORE International, founded in 1973 by the late Mickey Thompson and headed by Sal Fish since 1974, continues today as the premier sanctioning body worldwide in the sport of desert racing. SCORE races feature 17 Pro and two Sportsman classes for cars and trucks in the U.S. with 10 additional Pro and three more Sportsman classes for motorcycles and ATVs competing in the races in Mexico. For more information, contact SCORE at its Los Angeles headquarters 818.225.8402 or visit the official website of the 2010 SCORE Desert Series at www.score-international.com.
To learn more, please visit score-international.com
About The World of Adventure Sports®
From adrenaline sports to expedition adventures, the Emmy award winning World of Adventure Sports captures the world’s greatest events and behind the scenes stories that reveal the passion of those who play to the edge. The World of Adventure Sports is managed and produced by Aura360 and 360 Productions and is owned and managed by Aura360, Global Content Partners and Red Bull in conjunction with NBC Sports Ventures.
World of Adventure Sports airs throughout the year on NBC Sports and Universal Sports and is syndicated internationally.
For more details, please visit www.WorldofAdventureSports.com.